Maximizing the BIG Name

Maximize the impact with media coverage in advance.

You’ve worked hard to line up a BIG NAME at a fundraiser, so make the most of their participation — even before the date.

Build attendance by notifying the media a few weeks ahead and provide access to the principals of the event for quotes.

Falk Communications helped Staten Island Legal Services sell tickets to their first-ever fundraiser with articles announcing an award and its presenter in the local and legal press. Of course, after the luncheon, follow-up articles reported the remarks of past New York State Governor Mario Cuomo.

If you’d like to attract more supporters to your fundraising events, and also increase awareness of your group, consider the impact of a BIG NAME in generating media coverage. Contact me at Janet@JanetLFalk.com, set an appointment here or call me at 212.677.5770.

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