Back to School — As a Teacher

Showcase Your Insights.

September = School, for students, teachers and parents.

Executives in business and nonprofits need to keep current with best practices and new developments, so they also go to class.

Consider how you might share your expertise with contacts, clients and prospects in one or more of these venues:

Networking group: Some groups incorporate a 10-minute pitch by members into their regular meetings. Your networking contacts will feel more at ease referring their favorite clients to you after they see you in action and hear the impact of your products and services.

Give a guest lecture at a contact’s course: Someone you know may teach a continuing education class. Offer to give insights from the field in a 20-minute presentation.

Center for management training: Peruse the quarterly calendar of workshops and then propose an interdisciplinary session for their target market. By straddling two content areas, you create a niche.

Small business center and economic development group: Government agencies at the municipal and state level offer a variety of business management classes to support small and medium-sized enterprises. These businesses may soon grow big enough to need your services as a consultant.

Webinar: There are companies whose sole line of business is to host webinars for speakers to give sessions and promote their businesses. If you’re shy about facing a room full of new faces, you might prefer the digital broadcast space.

You may join me at Managing PR and Communications on Top of Everything Else, on Thursday, September 19, 2013 at 9:30 am at The Support Center for Nonprofit Management in New York City.

Or tell another contact.

You will not be quizzed afterwards.

Have you got a timely subject for a class or workshop? Contact me at, set an appointment here or call me at 212.677.5770. Let’s consider where you might teach a session and promote your business.

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