What goes around, comes around.
Some say Pay it Forward.
Others say Create good karma.
It’s a professional responsibility, for me, to be alert to news opportunities — even for former clients.
When Staten Island Legal Services (SILS) held a fundraising luncheon in April 2014, in part to mark its 10th anniversary, I spoke with the reporter from The New York Law Journal whom I had invited to cover the event. She asked to be notified of any celebration on the actual anniversary date, which was December 8. The project ended soon after the luncheon, and SILS and I amicably parted company.
Early in December, at my suggestion, SILS Executive Director Nancy Goldhill contacted the reporter and secured an interview. Goldhill used the opportunity to cite impressive statistics of the thousands of people whose cases SILS had handled over the years: families recovering property damage from Hurricane Sandy, victims of domestic violence, homeowners avoiding foreclosure and immigrants securing legal status.
Success! The news story in The New York Law Journal highlighted SILS and its 10-year track record. It even re-published a photo of Goldhill and the honorees from the April luncheon.
This article put SILS in front of New York attorneys, a key audience of current and potential supporters — thanks to my reminder to this former client.
You can join me and start (or renew) the habit to do a good turn, make a referral and introduce two acquaintances. Do it often and do it selflessly, with no thought of recompense.
Please let me know the unsought favor you’ve done by contacting me at 212-677-5770 or email firstname.lastname@example.org. They say I get half-credit for an assist in good karma.